Houzz
Best for design-driven shoppers. Strong for kitchen and bath portfolios.
Channels · Remodeling
Best Marketing Channels for Remodelers.
A channel-by-channel guide for kitchen, bath, basement, and addition remodelers.
Plain-English answers
What buyers ask first.
Google Ads
Best for high-intent search like "kitchen remodel near me."
Meta Ads
Best for project inspiration and lead capture forms.
Local SEO
Best long-term — service pages by city, before/after galleries, reviews.
Referrals
Highest close rate. Lowest scale. Build a structured referral program.
Pay-per-appointment
Best for filling designer or project manager calendars without monthly retainer risk.
At a glance
- Showrooms and visuals matter for remodeling
- Budget qualification is critical
- Pay-per-appointment protects designer time
FAQ
Quick answers
Often 30 to 90 days from first contact to signed contract for kitchens and baths.
Next step
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