Free Strategy Call
We review your market, current lead flow, offer, sales process, and service area. You leave the call with a clear picture of what's working and what isn't.
How it works
From cold market to booked calendar in 4 steps.
A clear, accountable system for U.S. roofers, remodelers, and HVAC companies. We build the engine. You sell the job.
Build the Appointment Engine
We build campaigns, landing pages, lead capture, SMS and email follow-up, qualification flows, calendar booking, and call tracking.
Book Qualified Appointments
Homeowners go through the qualification flow. The ones that match your approved criteria get booked directly into your calendar.
Review and Scale
Weekly reviews on appointment quality, cost per appointment, close rate, and booked revenue. Tighten the rules. Scale what works.
Comparison
Traditional agency vs. pay-per-appointment.
| Traditional agency | Pay-per-appointment | |
|---|---|---|
| Pricing model | Monthly retainer + ad spend | Pay per qualified appointment |
| You pay for | Hours, clicks, leads | Appointments that match your rules |
| Risk | On you | Shared — no qualification, no charge |
| Quality control | After the fact | Pre-qualified before booking |
| Contract | 6–12 month lock-in | No long-term contract |
| Reporting | Vanity metrics | Source, outcome, close rate |
Common questions
Direct answers
Pay-per-appointment marketing is a model where a contractor only pays when a qualified sales appointment is booked. Instead of buying clicks, leads, or retainers, you pay for outcomes that match the criteria you approved upfront.
Next step
Want More Qualified Appointments This Month?
Free 20-minute strategy call. We review your market, offer, and sales process — then tell you what we'd do.